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26. September 2024

Smoke Without Compromise: Label Flavours with Wood Heritage Smoke

Smoke has been a fundamental part of cooking for centuries, and its appeal is stronger than ever. Today, smoke flavour is a top trend in the snack market, with barbecue ranking as the third most popular snack flavour worldwide. Showing that we are on the edge of time – we created our new snack concept, called Smokewood Heritage. It offers a unique and innovative way to transform smoked everyday snacks into a differentiated flavour experiences.

Smokewood Heritage: Unique Snack Blends

Our new Smokewood Heritage snack mix concept is a celebration of rich, smoky flavours drawn from the most popular wood types. Each mix is carefully crafted to deliver a unique, flavourful experience. Enjoy the delicate Applewood Smoked Cheese, the bold Mesquite Smoked Paprika, or the hearty Hickory Smoked Beef Brisket. From Oak Smoked Glazed Porkchops to Beechwood Flame-Grilled Salmon, every blend offers authentic, distinct tastes perfect for enhancing snack bases.


“Smoked foods enable authentic BBQ flavours and creative product development, while evoking nostalgic memories and offering storytelling potential in marketing.”
Tobias Scheiwiller
Product Development Snacks at Hügli Nährmittel AG

Wood Smoke: Enhancing Taste & Compliance

Embracing wood heritage smoke in your products offers a sophisticated and compliant alternative to traditional smoke flavourings, especially with the upcoming EU regulations. By labelling your product with "wood heritage smoke," you not only sidestep the restrictions on smoke flavourings but also enhance your product’s appeal. This elegant labelling method aligns with new regulations while preserving the rich, authentic smoke taste that consumers love. Moreover, it adds a touch of heritage and quality to your brand, setting you apart in the market and reinforcing your commitment to innovation and regulatory compliance.

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